Complex automation products need more than a parametric search box.
Automation equipment. Sensors. PLCs. Motor drives. Test & measurement. Every product line has deep parametric complexity, FAE-supported pre-sales, and distributor channels who need product intelligence to specify correctly. ept AI is built for exactly this commercial motion.
Where industrial automation sales breaks — and how ept AI rebuilds it
Machine builders need to match on multiple parametric dimensions simultaneously
A machine builder or OEM integrator selecting a drive or sensor needs to match on multiple simultaneous parametric dimensions — and understand compatibility with the rest of the system they're building. A filter tree returns options. They need an answer.
AI Product Channel delivers natural language product discovery
Grounded in Product and Application Living Profiles. '3-phase VFD, 15kW, EtherNet/IP, NEMA 4X, compatible with our Allen-Bradley PLC' returns the right product with full technical context — datasheet, compatibility notes, application guidance — 24/7, without a FAE.
Learn moreEvery distributor question that reaches your FAE is time you didn't budget for
Your distributor reps and OEM integrator partners are doing the application specification work with end customers. When they can't answer a configuration or compatibility question, the call comes to you. Every call is an FAE hour that wasn't planned, and a channel partner experience that reflects on your brand.
AI Applications Engineer handles first-layer technical questions at channel scale
First-layer technical support across chat and ticketing — grounded in Product and Application Living Profiles. Configuration questions, compatibility queries, sizing calculations — handled automatically, with escalation only when genuinely needed. Your FAEs stay focused on complex application engineering.
Learn moreDesign-in deal intelligence lives in individual rep brains, not your systems
A major automation project — a new production line, a facility upgrade, a robotics deployment — involves engineering, procurement, and operations stakeholders across 12-24 months. The intelligence that closes it is scattered across rep notes, email threads, and CRM fields nobody keeps current.
Deal Room turns design-in intelligence into a company-owned asset
A live workspace grounded in Customer and Deal Living Profiles — stakeholder maps, competitive threats, application fit, cross-sell signals across your product portfolio. What used to require a senior rep's memory is now a company-owned asset, updated continuously by AI.
Learn moreApplication-level patterns stay invisible across the business
Which applications are driving the most design-in activity across your line right now? Which product gaps keep surfacing in distributor conversations? Which competitors are appearing most frequently in drive or sensor evaluations? No individual rep sees this — it lives in the aggregate.
Application Room surfaces patterns no individual rep sees
Aggregates signals across deals, catalog queries, and support interactions to surface application-level patterns. Which industrial segments are growing fastest in your pipeline? Which product areas have recurring gaps? Structured product intelligence, updated continuously.
Learn moreThree interfaces. One platform. All drawing on the same Living Profiles.
AI Product Channel
Natural language catalog discovery for distributors and OEM integrators. The right product for the application, with full technical context, 24/7.
AI Applications Engineer
First-layer technical support across chat and ticketing. Your channel partners get answers. Your FAEs stay focused on complex application engineering.
Deal Room
Account intelligence for long-cycle design-in deals. Stakeholder maps, competitive positioning, cross-sell signals — maintained by AI.
Application Room
Product intelligence from OEM conversations, design-in activity, and distributor queries — structured for PMs and product marketing to drive industrial product strategy.
Built for enterprise trust
SOC 2 Type II certified
Annual third-party audit of security controls, availability, and confidentiality. Report available under NDA.
Your data stays yours
Customer data is never used to train models, shared across accounts, or retained beyond your contract. Full data isolation by design.
Enterprise SSO and access controls
SAML-based single sign-on, role-based permissions, and audit logging for every user action.
Private cloud deployment available
Deploy in your own cloud environment for maximum data sovereignty. On-premises options for regulated industries.
See what ept AI finds in your design-in pipeline.
Every pilot starts with a clear ROI baseline — catalog deflection, FAE time saved, cross-sell signals surfaced. By week 12 you have quantified results to have confidence in the value to your organization.